In 2019, Hict celebrated its 15th anniversary. What started from humble beginnings in 2004 has grown into a specialized team of 20 full-time employees, alongside an equal number of external consultants and experts. To commemorate this milestone, Studio Limbo was entrusted with the design of a new visual identity.
Hict collaborates with healthcare providers, the healthcare industry, and related policymakers, facilitating and strengthening collaboration among various stakeholders. With the slogan 'Optimising Healthcare,' they position themselves as bridges between different entities in the healthcare sector. The concept of the bridge builder influenced the silhouette of the logo, with the subtle arch in the 'H' serving as the connection throughout the brand identity.
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